• Clean Ingredients

    No harsh chemicals, dyes, or toxins –  vegan & cruetly-free too!

  • Tough on Stains

    Ultra-concentrated formulas to fight the toughest stains but gentle on skin.

  • Eco-Friendly

    Ditch plastic jugs & switch to plastic-free, biodegradable packaging.

  • Fresh Scents

    Natural fragrances for great smelling clothes (we have fragrance free too!)

Join 330,000+ people who have made the switch.

  • Removes tough stains & strong odors
  • Works in all machines, HE included
  • Great for sensitive skin
  • Save space, easy to use & mess-free
  • Natural fragrances or fragrance-free

"If I knew switching to laundry detergent that is free of harmful chemicals, parabens, OBA's, FBA's, or sulfates & made from natural plant-derived ingredients was this amazing for my clothes, and the environment I would have done it years ago!”

"The scent is earthy and outdoorsy...yet refreshing. It’s definitely reminiscent of cologne/perfume — but more subtle!— and, in fact, that is specifically why people (including myself) are obsessed with it."

"Typical liquid detergent has challenges: the amount of plastic used for the packaging, & the amount of water used, making it heavier and increasing carbon emissions. Some detergents are as much as 80% water. Frey is changing the game."

5,000+ Reviews

Our Customers Are
Loving Laundry Day

“I can’t envision a day where I ever stop using Frey. So far my favorite is the Bergamot Beach, which is masculine enough for my boyfriend’s clothes but not too overpowering for mine.
Use this and your clothes will smell amazing weeks later when you pull them out of the drawer, you will get compliments on how good they smell...”

Jamie L.

"Frey makes it so your clothes will disappear. It’s awful. My girlfriend keeps stealing my clothing so she can lay around in them and always have the smell of me around because “I’ve never smelled this good before”. Now I need more clothes. Thanks a lot Frey... "

T.J. P.

“Why the heck were we ever using detergent filled with water and bottled in plastic jugs in the first place!? This is SO much better! My clothes smell amazing and I constantly get compliments. No blue goo mess in my laundry room, the packaging is small and takes less space on my shelf."

Mary W.
  • Free US Shipping

    Shipping is on us! Get free standard shipping on all US orders.

  • 100% Money Back Guarantee

    Try Frey for 30 days risk-free. Don't like it? Get a 100% refund, no questions asked.

  • Here To Help

    Have a question? We're a message away, please contact us at hello@livefrey.com