Frey 2.0 is here! Grab 30% off with our Holiday Sale!
🧺 Laundry with Benefits.
2x The Lasting Scent
2x The Cleaning Power
The brand new Frey 2.0 is here and better than ever! More cleaning power and more lasting luxury fragrance.
So good you'll actually look forward to laundry day!
👃 Long Lasting Incredible Scents
Gone are the days of artificial smelling toxic detergents!
We've teamed up with fine fragrance perfumers to create intoxicating scents that will have you looking forward to laundry day.
🥥 clean ingredients, cleaner clothes
Our formulas are plant-based and made to be tough on stains while gentle on your skin.
Comprised primarily with plant-ingredients and bio-enzymes our detergent is tough on stains but not on skin.
🇺🇸 proudly made in the U.S.A.
We proudly manufacture our detergents in the USA and ship directly from our facility in Michigan.
scents that smell like luxury
Bergamot Beach Notes: Bergamot
Sandalwood
Clove
Jasmine Rose Notes: Jasmine
Rose
White Cedar
Cedar Grove Notes: Cedarwood
Oakmoss
Amber
SCENTS THAT SMELL LIKE LIQUID LUXURY
Bergamot Beach Bergamot
Sandalwood
Clove
Jasmine Rose Jasmine
Rose
White Cedar
Cedar Grove Cedarwood
Oakmoss
Amber
EARLY BLACK FRIDAY!
SAVE 30% ON OUR BEST-SELLING BUNDLE
EARLY BLACK FRIDAY!
SAVE 40% ON OUR BEST-SELLING BUNDLE
EARLY BLACK FRIDAY!
SAVE 30% ON OUR BEST-SELLING BUNDLE
EARLY BLACK FRIDAY!
SAVE 40% ON OUR BEST-SELLING BUNDLE
Ultra Concentrated Laundry Detergent
The Ultimate Laundry Bundle
2979 reviews
$25
$25
Our NEW & Improved Liquid Laundry Detergent is even more of what you love. Longer lasting luxury fragrance coupled with more clearing power!
The detergent is ultra-concentrated, vegan, and smells amazing. Every 15.2oz bottle is good for 50 loads. It's as easy as 2-3 pumps per load (about 50 pumps per bottle) and waiting for the magic to happen.
Made in the USA
2x Lasting Fragrance
Proprietary Bio-Enzyme Blend for Plant-Powered Clean
Join over 500,000+ People Who Have Made The Switch.
5.0/5
I can’t envision a day where I ever stop using Frey. So far my favorite is the Bergamot Beach, which is masculine enough for my boyfriend’s clothes but not too overpowering for mine. Use this and your clothes will smell amazing weeks later when you pull them out of the drawer, you will get compliments on how good they smell...”
Jamie L.
5.0/5
"Frey makes it so your clothes will disappear. It’s awful. My girlfriend keeps stealing my clothing so she can lay around in them and always have the smell of me around because “I’ve never smelled this good before”. Now I need more clothes. Thanks a lot Frey...
T.J. P.
5.0/5
“Why the heck were we ever using detergent filled with water and bottled in plastic jugs in the first place!? This is SO much better! My clothes smell amazing and I constantly get compliments. No blue goo mess in my laundry room, the packaging is small and takes less space on my shelf."
Mary W.
5.0/5
I can’t envision a day where I ever stop using Frey. So far my favorite is the Bergamot Beach, which is masculine enough for my boyfriend’s clothes but not too overpowering for mine. Use this and your clothes will smell amazing weeks later when you pull them out of the drawer, you will get compliments on how good they smell...”
Jamie L.
5.0/5
"Frey makes it so your clothes will disappear. It’s awful. My girlfriend keeps stealing my clothing so she can lay around in them and always have the smell of me around because “I’ve never smelled this good before”. Now I need more clothes. Thanks a lot Frey...
T.J. P.
5.0/5
“Why the heck were we ever using detergent filled with water and bottled in plastic jugs in the first place!? This is SO much better! My clothes smell amazing and I constantly get compliments. No blue goo mess in my laundry room, the packaging is small and takes less space on my shelf."
Mary W.
5.0/5
I can’t envision a day where I ever stop using Frey. So far my favorite is the Bergamot Beach, which is masculine enough for my boyfriend’s clothes but not too overpowering for mine. Use this and your clothes will smell amazing weeks later when you pull them out of the drawer, you will get compliments on how good they smell...”
Jamie L.
5.0/5
"Frey makes it so your clothes will disappear. It’s awful. My girlfriend keeps stealing my clothing so she can lay around in them and always have the smell of me around because “I’ve never smelled this good before”. Now I need more clothes. Thanks a lot Frey...
T.J. P.
5.0/5
“Why the heck were we ever using detergent filled with water and bottled in plastic jugs in the first place!? This is SO much better! My clothes smell amazing and I constantly get compliments. No blue goo mess in my laundry room, the packaging is small and takes less space on my shelf."
Mary W.
5.0/5
I can’t envision a day where I ever stop using Frey. So far my favorite is the Bergamot Beach, which is masculine enough for my boyfriend’s clothes but not too overpowering for mine. Use this and your clothes will smell amazing weeks later when you pull them out of the drawer, you will get compliments on how good they smell...”
Jamie L.
5.0/5
"Frey makes it so your clothes will disappear. It’s awful. My girlfriend keeps stealing my clothing so she can lay around in them and always have the smell of me around because “I’ve never smelled this good before”. Now I need more clothes. Thanks a lot Frey...
T.J. P.
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
5.0/5
I was absolutely astonished with the Magic Box! I couldn't believe the quality of the spell components and all the powerful spells it came with. I'm so glad I chose this product!
Aric the Magnificent
San Francisco, CA
we were kind + clean
before it was a thing
giving back
for every order placed we plant 1 tree.
no nasties
highly effective, clean formulas without parabens, phtlates, dyes, bleach, or other toxic ingredients.
cruelty free
our products and ingredients never have, and never will be tested on animals.
Your Laundry Deserves an Upgrade
Ask us anything
01
Where does Frey Ship From?
We manufacture and ship our products directly from our facility in Warren, Michigan within 1 business day of your order being placed, unless otherwise noted.
02
Do you offer a money-back guarantee?
Yes! We love our product and know you will to. However, if you're not happy we offer a full money-back guarantee within 30 days of purchase.
03
How do I choose which scent to buy?
Choosing the right scent for yourself can be a tough decision, but the good news is you can't go wrong, and we offer a full 30 day money-back guarantee!
Here’s a breakdown of our signature scents:
Bergamot Beach (Notes of Sandalwood, Bergamot and Clove): This fragrance brings the clean and refreshing scent of the beach into your home with added warmth and comfort.
Cedar Grove (Notes of Cedarwood, Oakmoss, and Amber): This fragrance brings the woodsy, citrusy and warm scent of the forest into your home with added subtle sweetness and warmth.
Jasmine Meadow (Notes of Jasmine, Rose and White Cedar): This fragrance brings the floral and earthy scent of blooming jasmine flowers which strikes a balance between floral delicacy and earthy depth.
04
Where are your products made?
All Frey liquid products are made with love and care in our manufacturing facility in Warren, Mi.
05
Are Frey products non-toxic?
Yes, Frey products are non-toxic and eco-friendly. Our products are bleach & dye free, phthalate free, and phosphate free. Plus, our sheets do not contain any plastic.