Why Choose Frey?

Plant-Based Clean

High-performance clean - No dyes, parabens, phthalates, vegan & cruelty-free!

Luxury Fragrances

Intoxicating fragrances based off high-end perfumes/colognes.

Tough on Stains

Ultra-concentrated formulas to fight the toughest stains but gentle on skin.

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Made in the USA

Our Liquid Laundry products are proudly manufactured in Detroit, MI.

PARABEN FREE
ULTRA CONCENTRATED
PLANT BASED INGREDIENTS
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Clean clothes,
clean ingredients,
laundry perfected

At Frey, we believe in creating luxury laundry products that clean amazing, smell intoxicating and are free of harsh chemicals and toxins.

Join us on our mission in making laundry day, a day you can look forward to.

 
Luxury Scents ✨✅
Removes Tough Stains 💪💪💪 💪
Lightweight & Compact
No Measuring & Mess-Free
Vegan & Cruelty-Free
 

Frequently Asked Questions

Free Shipping

on all order over $40

Free Returns

within 30 days of purchase

1 Tree Planted

for every order placed

Customer Reviews

Based on 52 reviews
62%
(32)
6%
(3)
15%
(8)
6%
(3)
12%
(6)
E
Elliot Jackson
Pacific Coast / 1
Love this scent

This is my 2nd order from Frey, after getting the Bergamot Beach scent first, and am enjoying this smell even more and hope it sticks around. I do love how the scents linger on my clothes and sheets longer than most natural detergents I've tried and the pump is great for really dialing in the perfect amount of detergent. Great product and I'm probably sticking around as a customer, especially after they quickly sent me a re-shipment after something happened with the first delivery.

M
Mary ripley
Pacific Coast / 1
Awesome

So sad it’s limited edition. It smells so good!

L
Lucinda Esposito
Pacific Coast / 2
Love

My laundry comes out nice and clean, not to mention how wonderful it smells. I love the Pacific Coast scent!

J
Jaymie Gerardi
Pacific Coast / 1
This new scent is great!

The new scent is great. I love how my clothes smell so clean and it stays for the day. I will order this scent again.

H
Heidi Mastre
Pacific Coast / 2
Pacific coast detergent

I really love the smell!