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  • MADE WITH NATURAL INGREDIENTS

    Always meticulously formulated with exceptional natural ingredients & without all the harmful ones.

  • +240,000 HAPPY CUSTOMERS

    Join the rest of our happy community. And if you aren’t happy, we’ll always fix it, 100% guaranteed.

  • ONE ORDER = ONE TREE

    We plant a tree for every order so feel incredible, knowing that your order is making a difference.

  • BETTER FORTHE WORLD

    We believe in a better world, and are independently certified to prove we’re striving for one.

  • The Power of Frey (and Coconuts)

    Every single formulation we create, we work diligently to ensure the safest, cleanest, and most effective ingredients are used. From our patent-pending detergent formulation, built with powerful, green surfactants derived from coconuts, to the luxurious oils we use in our hair-care products, we make sure the end result is an experience that’s exceptional for you AND the world.