Which type of fragrance do you prefer?
How often do you do laundry?
3-4 loads per week
1-3 loads per week
1-3 loads every 2 weeks
What are you washing?
Select all that apply.
Do you dry your clothes (in a drying machine)?
Do you re-wear gently used clothes before washing them?
Do you use a stain remover?
What do you do with clothes between wears?
70,000+ Customers can’t be wrong!
"If a nomad lumberjack wizard rescued you from a logging accident in an enchanted oak forest - that's the smell of Frey.... I don't think I'll use another detergent ever again."
- JAKE S
70,000+ Customers can’t be wrong!
"If a nomad lumberjack wizard rescued you from a logging accident in an enchanted oak forest - that's the smell of Frey.... I don't think I'll use another detergent ever again."
- JAKE S
“We use natural ingredients and a revolutionary formulation that is designed to be safe for you, and your clothing.”
Our impact is your impact.
We plant a tree for every order placed.
We are a certified B Corp and PETA Leaping Bunny Certified, which means we are a company out to “do good” in the world, and meet the highest standards of verified social and environmental performance.
We use a long-lasting concentrated formula, so we cost less per load than most leading brands of detergent.
We offer a 100% guarantee. If you don’t like us, we’ll refund you, no questions asked.
Your FREY Kit:
We recommend getting your kit shipped every 6 weeks. Perfect for 3-4 loads per week.
We recommend getting your kit shipped every 3 months. Perfect for 1-3 loads per week.
We recommend getting your kit shipped every 4 months. Perfect for 1-3 loads every 2 weeks
Get 10% off and free shipping for life when you subscribe

Because you want something better than blue goo washing your clothes
Detergent
50 powerful loads of goodness (as much as most 64 oz bottles)
Filled to the brim with effectiveness and designed to be better for you, your clothing, and the world

Because you want something better than blue goo washing your clothes
Detergent
50 powerful loads of goodness (as much as most 64 oz bottles)
Filled to the brim with effectiveness and designed to be better for you, your clothing, and the world

Because you love that post-dryer bliss of warm fragrance and soft, static-free clothes
The Dryer Sheets
50 sheets of warm bliss
For fluffy bedding, wildly soft T-shirts, and an extra dimension to our same unforgettable scent

Because you love that post-dryer bliss of warm fragrance and soft, static-free clothes
The Dryer Sheets
50 sheets of warm bliss
For fluffy bedding, wildly soft T-shirts, and an extra dimension to our same unforgettable scent

Because you like your clothes soft and revitalized
The Fabric Conditioner
50 loads of gentle softness (as much as most 64 oz bottles)
Created to smooth clothes, soften sheets, and deepen the FREY fragrance you bask in every day

Because you like your clothes soft and revitalized
The Fabric Conditioner
50 loads of gentle softness (as much as most 64 oz bottles)
Created to smooth clothes, soften sheets, and deepen the FREY fragrance you bask in every day

Because you like control and love a little extra fragrance
The Fragrance Booster
110 pumps fragrant potency
Designed to give you all the control you want over the fragrance you love

Because you like control and love a little extra fragrance
The Fragrance Booster
110 pumps fragrant potency
Designed to give you all the control you want over the fragrance you love

Because who enjoys ironing?
The Wrinkle Releaser
125 sprays of wrinkle-free release
Life is too busy to spend a second ironing (and we’ve all had a “chairdrobe” at some point). Let us take care of that for you

Because who enjoys ironing?
The Wrinkle Releaser
125 sprays of wrinkle-free release
Life is too busy to spend a second ironing (and we’ve all had a “chairdrobe” at some point). Let us take care of that for you

Because you’re busy, and you love a freshen-up on the go
The Nomad Freshener
125 sprays of crisp freshener
Perfect for freshening up any garment, bag, room, car, bathroom, friend, family member, or stranger

Because you’re busy, and you love a freshen-up on the go
The Nomad Freshener
125 sprays of crisp freshener
Perfect for freshening up any garment, bag, room, car, bathroom, friend, family member, or stranger

Because stains happen
The Stain Remover
125 sprays
For use at home or on the go.

Because stains happen
The Stain Remover
125 sprays
For use at home or on the go.
